Retailer Resource Portal
Everything you need to order, learn about and share Wag & Bright.
Retailer Resource Portal
Everything you need to order, learn about and share Wag & Bright.
SHOP WHOLESALE
Proudly Supporting Independent Retailers
Wag & Bright Supply Co. is committed to partnering with boutique and independent brick-and-mortar businesses, including pet stores, groomers, spas, and veterinary clinics.
Our goal is simple: to help your store remain a go-to destination for high-quality dog care products your customers can’t find everywhere else.
Don’t just take our word for it! See what our retailers have to say.
Why Pawtner With Us
At Wag-Bright, we design thoughtful pet-care essentials for happier, healthier dogs. Our gentle, effective products make daily care simple and stylish. As a wholesale partner, you’ll enjoy exclusive access and competitive pricing.
Thoughtful Innovation
Fresh, functional solutions designed to make everyday dog care easier and better.
Made to a Higher Standard
Premium materials and intentional design. Because quality should be felt, not just claimed.
Chews Dogs Actually Love
Functional collagen chews that last, deliver benefits, and pass the taste test.
Real Support, Real People
Friendly, responsive support whenever you need a hand.
A Dental Routine you can trust
Everything you need to help your community build a gentle, effective daily dental care routine.
No stress. No struggle. Just better daily dental care for the dogs.
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Free From Harmful Additives
No fluoride, xylitol, parabens, triclosan, chlorhexidine, DMDM, or heavy metals.
Only clean, safe and effective ingredients.
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Functional Ingredients That Do More
Made with natural, plant-based, dog safe ingredients
Ingredients like coconut oil, baking soda and stevia.
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Lab-Tested for Safety & Freshness
3rd-party tested in Canada for quality and safety.
Formulated to freshen breath while supporting whole-body health.
What’s in our Puppy Polish?
Old-Fashioned Peanut Butter Flavor
A tasty twist on oral care. Dogs love the flavor, and humans appreciate the subtle aroma. Safe and gentle for all ages.
Crafted with Natural Ingredients
Made with plant-based, dog-safe ingredients like coconut oil, baking soda, and stevia.
Lab-Tested for Safety & Freshness
3rd-party tested in Canada for quality and safety. Formulated to freshen breath while supporting healthy gums.
Free From Harmful Additives
No fluoride, xylitol, parabens, triclosan, chlorhexidine, DMDM, or heavy metals. Just clean, effective ingredients.
Easy Brushing Routine
Apply a pea-sized amount to a dog toothbrush or finger brush. Use gentle circular motions on gums and molars for best results.
For Every Pup, Every Day
Start with 2–3 times per week and build up to daily brushing. Reward with praise and a treat to make it a fun ritual!
Only Natural Ingredients
Spoilers:Only Good Stuff
Wholesale with Wag & Bright
Elevating canine oral care with products retailers can stand behind.
Thoughtfully designed dental-care essentials made for happier, healthier dogs. Simple to use, beautifully designed, and easy to love.
As a Wag & Bright wholesale partner, you’ll gain access to our growing dental care collection, competitive wholesale pricing, retailer education, and marketing resources.
Products your customers ask for, and look amazing on your shelves.
A Global Brand with Growing Reach
Wag & Bright Supply Co. is now sold in more than 3,000 stores in more than 30 countries, including Canada, the USA, Italy, Hong Kong, the UK, France, Germany, Ukraine, Thailand, Norway, Belgium, and beyond. With trusted third-party logistics and global fulfillment in place, we’re built to scale, without losing what makes us human.
We’ve designed our wholesale program to be as seamless as possible.
- Trusted third-party logistics partner based in Ohio.
- Efficient warehousing, fulfillment, and shipping.
- Wholesale orders are received instantly through our website.
- Multi-store shipments handled with ease.
- Pre-negotiated commercial shipping rates with major carriers.
Since 2021, we have been making strides toward sustainability by incorporating innovative materials, such as wheat-straw composites and bioplastics. Our dedication extends to multi-use packaging, creating products you'll want to use again and again.
We’d love to partner with retailers who care as much about quality, transparency, and thoughtful design as we do. Wherever you’re located, we’re set up to deliver reliably and efficiently.
Have a question? We're all ears!
We're here to help! Whether you have questions about our products or need support with an order, drop us a message below and we'll get back to you as soon as possible.
